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Controlling the weather for this Friday Night Lights launch spot was key, so we spend five long hot days in Austin converting an old airplane hanger into a huge workable green-screen stage.  Elements were brought in to build a slice of west Texas desert complete with a reconstructed tree from a local farm.  Special thanks to the cast and crew of the show for supporting our creative.

Awards

Directing | Bronze | Promax North America

Best Collaborative Effort | Gold | BDA North America Design

Credits

David Pagani | Director

Modern Times Film Company | Production Company

Tracy Bugh | Creative Director/Producer

Tom Pace | Writer

David Claessen | DP

Simon Morgan | Production Designer

Eric Rainey | Editor

Lauren Smith Ford | Stylist